Cross-Industry Anti-Fraud Efforts Saved Advertisers $10.8 Billion In 2023
TAG Study Conducted with 4A’s, ANA, and IAB Finds 92% Reduction in IVT-Related Losses in U.S. Last Year Because of Industry’s...
Mavely Streamlines Creator Experience from Post to Purchase with New LinkDM and Button Partnerships and MyShop Upgrades
Creators can now unlock best-in-class content creation and monetization tools for an easy workflow, big cost savings, and increased revenue...
New Data: Gen Z Most Likely to Trust Influencer Gift Recommendations, but Need the Most Touchpoints for a Sell
The research by Mavely highlights how consumers of different generations are using influencer recommendations when it comes to holiday...
Million Mammogram Challenge Launches with OUTFRONT Media in NYC
New 360-Degree Campaign Launches October 1 for Breast Cancer Awareness Month, Inviting Women to Share and Post Mammogram Dates to...
TikTok and Amazon Partner to Convert Trend Traffic into Sales
TikTok x Amazon: A Game-Changing Strategy to Turn Trend Traffic into Sales SEATTLE, Sept. 30, 2024 /PRNewswire/...
Tarte Cosmetics Hosts 2024 #StormofLove TikTok Live with Creators
TARTE COSMETICS HOSTS 2024 #STORMOFLOVE TIKTOK LIVE WITH CONTENT CREATORS Maureen Kelly, Founder & CEO, to Match 100% of TikTok Shop...
Barbara Costello of @BrunchWithBabs Debuts Furniture Line with Birch Lane
Barbara Costello of @BrunchWithBabs Launches Collection of Classic Furniture & Decor with Birch Lane The Babs x Birch Lane collection...
Meta to Announce Third Quarter 2024 Results
MENLO PARK, Calif., Oct. 1, 2024 /PRNewswire/ — Meta Platforms, Inc. (NASDAQ: META) announced today that the...
Taproot Board Welcomes Leslie Hardy, DEIB and Wellbeing Leader
TAPROOT BOARD OF DIRECTORS WELCOMES LESLIE HARDY, GLOBAL DEIB STRATEGY, SOCIAL RESPONSIBILITY, AND WELLBEING LEADER NEW YORK, Oct. 1,...
Later Announces Executive Promotion to Drive Enterprise Growth
Later Taps Influencer Industry Veteran to Build on Enterprise Success; Announces Key Internal Executive Promotion BOSTON, Oct. 2,...