Trying to grow a small business in 2025 without a website is like running a store with the lights off. People simply won’t find you. But let’s face it—setting up a website can feel overwhelming, especially if you’re not tech-savvy. The good news? There are plenty of easy-to-use, affordable website builders designed specifically for small business owners like you.
Whether you’re looking to sell products online, showcase your work, or just give potential customers a place to learn more about you, choosing the right website builder can set you up for success. In this blog post, we’ll break down the best website builders for small businesses in 2025, helping you find the perfect match for your needs, budget, and goals.
Why Your Small Business Needs a Website
First things first—why bother building a website in the first place? These days, your website is more than just a digital business card. It’s your salesperson, your portfolio, and your storefront all rolled into one.
Here’s what a well-built website can do for your small business:
- Build trust with potential customers
- Showcase your products or services in the best light
- Reach more customers beyond your local area
- Sell online with eCommerce features
- Collect leads through contact forms and calls to action
Now, let’s find the right tool to help you get all of that done—without breaking the bank or your brain.
Top Website Builders for Small Businesses in 2025
We looked at some of the most popular platforms out there and compared them on ease of use, features, pricing, and customer support. Here are our top picks:
1. Square Online – Best for Selling In-Store and Online
If you already use Square to handle payments, Square Online is a no-brainer. It makes it super easy to build a website and sync your sales between your physical location and online shop.
Best for: Retailers looking to combine in-person and online sales
- Pros: Seamless integration with Square POS, good inventory management
- Cons: Limited design freedom compared to others
- Pricing: Free basic plan; paid plans start at $29/month
Example: Jane owns a boutique gift shop and uses Square in her store. She used Square Online to launch a matching website in one afternoon. Now, local customers and online visitors shop from the same inventory.
2. Wix – Best for Custom-Designed Websites
Wix shines for businesses that want more control over design. It offers tons of templates and a drag-and-drop editor that makes building a custom website feel like playing with digital Legos.
Best for: Brands that want a unique, visually appealing look
- Pros: Flexible design options, useful apps and plugins
- Cons: Can feel overwhelming due to so many options
- Pricing: Free basic plan; business plans start at $23/month
Need to stand out in a crowded market? Wix might be the tool that helps you do it.
3. Shopify – Best for eCommerce Businesses
Running an online store? Shopify is built just for that. It’s designed to handle everything from product listings to payment processing and shipping logistics.
Best for: Businesses focused purely on selling products online
- Pros: Strong eCommerce features, secure payment processing, excellent scalability
- Cons: Not ideal for service-based businesses or simple sites
- Pricing: Starts at $39/month
Tip: Even if you start small, Shopify can grow with you—making it a great long-term choice for online retailers.
4. WordPress.com – Best for Blogging and Content Marketing
If writing is your thing, WordPress.com is still the king of blogging. It also offers tools to build full websites and helps you reach more people through SEO and content marketing tools.
Best for: Businesses that rely on content to drive traffic and leads
- Pros: Excellent blogging tools, lots of design themes
- Cons: Slight learning curve when adding plugins or customizing themes
- Pricing: Free basic plan; paid plans start at $8/month
If you’re a consultant, coach, or any kind of expert wanting to share your knowledge, this is one to consider.
5. Weebly – Best for Simplicity
Weebly is like the microwave oven of website builders: simple, reliable, and great at doing the basics. If you’re building your first ever site, this is a fantastic jumping-off point.
Best for: Beginners who want a simple, professional site fast
- Pros: Very easy to use, affordable, solid eCommerce options
- Cons: Fewer customization options
- Pricing: Free basic plan; paid eCommerce plans start at $13/month
Real-world note: A local dog walker used Weebly to create a homepage, service list, and contact form in less than a day—and started getting inquiries that same week.
How to Choose the Right Website Builder for Your Business
Still unsure which platform to go with? Think about what matters most to your business. Ask yourself:
- What’s the main goal of my website? (Selling, getting leads, sharing content?)
- How confident am I with tech? Do I want lots of customization or just something easy?
- What features do I need? Think online payments, contact forms, blogs, or booking tools.
- What’s my budget? Don’t forget hosting, themes, and addons can cost extra.
No matter which tool you pick, the most important thing is to get started. A simple site that’s live is worth more than a perfect one that’s still in your head.
Final Thoughts
In 2025, building a website for your small business doesn’t have to be a huge project. With the right website builder, you can have a functional, professional site up and running in a matter of hours—no coding required.
To recap, here are our top choices:
- Square Online – Great for combining online and physical sales
- Wix – Perfect for beautifully customized designs
- Shopify – The go-to for online shops
- WordPress.com – Ideal for content-heavy sites and blogs
- Weebly – Best for a no-fuss, simple startup site
Your website is your business’s home on the internet—so take a little time to find a builder that fits your needs. Once it’s up and running, you’ll wonder how you ever did business without it.
So, which website builder are you thinking of trying first?
Need help deciding? Feel free to drop a comment or connect—we love helping small business owners find digital tools that drive real results.
